Tony Riggins is Head of Music Partnerships at Ustream, the #1 livestreaming platform in the world with 55M UVM + 250k broadcasters (www.ustream.tv).
With 15+ years of experience in the music business, streaming media (Audio + Video) and startup / tech industries, Tony brings a keen eye for music / entertainment - brand partnerships.
He leads biz dev initiatives by structuring & negotiating strategic partnerships with record labels, managers, publicists, talent agencies, mainstream media, venues and big brands. With a vast rolodex of content owners and rights holders, Tony works to leverage his experience and relationships by working as a one-man creative agency to source, structure, negotiate, close, launch, and further expand major online social media partnerships.
Riggins has worked for various major and independent labels including Interscope-Geffen-A&M, Nettwerk Music Group, MCA, Epitaph, and Capitol Records working with artists like Morgan Page, BT, Felix Da Housecat, Simian Mobile Disco, Junkie XL, and Nine Inch Nails.
Tony has been cited or featured in Techcrunch, Mashable, Forbes, USA Today, Wall Street Journal and most recently in Venturebeat. He is currently living in the San Francisco Bay Area with his wife and enjoying time as a new dad with his son Levi.