Roddy van der Weijden (NL)

Roddy van der Weijden is Head of Sync at Amsterdam-based Armada Music Group.

With over 12 years of experience in sync and licensing, Roddy has built a career specialising in sync for mainly electronic music across labels and publishers.

In his current role at Armada Music, Roddy oversees sync activities across the label, publishing division and BEAT, Armada’s catalogue acquisition fund. Prior to joining Armada, Roddy spent almost a decade as Sync Manager at Spinnin’ Records.

Over the years, Roddy has, among others, secured song placements in games such as FC/FIFA, The Crew, Just Dance and Fortnite, for brands including H&M, Samsung, M&S, GoPro and Lidl, as well as in numerous TV series and movies.