Gregor Pryor (GB)
Gregor is Reed Smith's managing partner for Europe and the Middle East and is one of the world’s leading music and entertainment lawyers. He combines private practice and general counsel experience at the highest level, and has led some of the largest catalogue and rights acquisitions deals in recent years. Clients say that he brings a commercial approach to acquiring rights, structuring deals and monetising assets across platforms.
Clients he advises include Grammy award winning artists, record labels, music publishers, digital streaming platforms, social media companies, managers and creators. He also works with investment funds, private equity, acquisition vehicles and major record companies and publishers in acquiring music rights. Clients engage Gregor to design strategies at the intersection of copyright, consumer regulation and platform to enable scalable, compliant global growth. Recent work includes advising on AI-generated models and licensing schemes, short-form video series, next generation UGC and immersive experiences.
Alongside transactions, Gregor resolves licensing and exploitation disputes and advises on product and technology questions, including the use of music in artificial intelligence environments and product design for rights compliance. A former professional DJ and producer with two decades working in electronic music, the Legal 500 has called him a "digital carriage superstar". Chambers and Partners consistently ranks him in the top tier of lawyers in the world, noting his depth in digital music copyright.
