Danny Desai (GB)

Danny Desai is Director at CONTXT, the agency arm of un:hurd music, a music tech company helping labels and independent artists grow through data-driven marketing. His career spans recording engineering, label marketing at Virgin EMI (Universal) and Warner ADA, and artist and songwriter management, which gives him an end-to-end view of how music gets made, released and heard. At CONTXT he leads paid and organic strategy across social platforms while building tech-first tools for artist teams, bridging campaign execution with product thinking. He is focused on turning fan data into smarter tools for the industry and helping artists and their teams navigate an increasingly complex digital landscape.