Adam Gill (CA)

Adam Gill founded Embrace in 2001 while at University in Montreal as an electronic music events company, it has since grown to produce more than 600 shows per year and presenting a diverse range of concerts and boutique festivals including Toronto's Electric Island. Based in Toronto, Embrace owns and operates 3 venues including Toronto's iconic Danforth Music Hall. Earlier this year, Live Nation acquired Embrace with plans to combine Embrace's expertise developing emerging talent, boutique festivals and mid-size venue operations with Live Nation's extensive resources to bring even more live events to Canada. Through 2+2 Management, Adam represents some of today's hottest artists including Zeds Dead, Rezz, Justin Martin, TOKiMONSTA, Keys N Krates, Dam-Funk and more.