As the CEO of Native Instruments, Daniel Haver is the driving force behind all strategic decisions, and a pursuer of a systematic expansion course on all fronts. A passionate entrepreneur who had previously owned a media design studio, he joined the founding team of Native Instruments as a shareholder in 1997.
Being an avid fan of electronic music culture, he was immediately fascinated with the creative potential and the market opportunities of music software. His marketing background allowed Daniel Haver to create a brand that quickly achieved a unique standing in its industry, and his passion for design has shaped the distinctive look and feel of the company’s products.
Together with CTO Mate Galic, Daniel Haver also defined a long-term vision for Native Instruments early on, which let the engineering-centric software start-up evolve into an international technology leader, and continues to provide direction for the company’s success. Read more