De Balie
Our venue in the city centre (near Leidseplein) has a day and night programm @ ADE
Join us for a Party, Conference, Breakfast, Meeting, Lunch or Dinnerplans or a partydrink before you GoGo! Whatever you do, we wish you a happy ADE!!
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Previous editions –
- 2019 ,
- 2018 ,
- 2017 ,
- 2016 &
- 2015
Related events
Press Conference: Launch HOC Market Report
De Balie 12:00 View EventMartin van de Velde (Co-Founder, House Of China, NL), Michiel Roosjen (Co-Founder, House of China, NL) ADE Guesthouse / Pitch
A Star Is (not) Born. Building New Artists within the Chinese Media Network
De Balie 13:00 View EventRobin Leembruggen (Director Artist Management, Liquid State, NL), Siwen Wang (Global Partnership & Copyright Director, Mai Ai, CN), Stephen Dowler (Founding Member of E Mid, Monstercat, CAN), Ziggi Zhang (A&R, FEVER NetEase, CN), Moderator: Martin van de Velde (Co-Founder, House Of China, NL) Branding / Marketing / Media / Music / Online / ADE Guesthouse / Panel
Holograms, Robots & Storytelling. The Future of Clubs and Festivals
De Balie 13:00 View EventDaan Oomen (Co Owner, Creative Director, Live Legends, NL), Felipe Zona (Artist, Space Plus, CRO), Song Yang (Founder, CEO, Mai AI Cultural Communications Co, CN), Moderator: Jason Swamy (Creative Director, NetEase FEVER, HK) Digital / Event Production / Technology / ADE Guesthouse / Panel
Buying IP or Building it?
De Balie 14:00 View EventFatih Kahyaoglu (Founder, Fourmation, NL), Maggie Luo (Creative Director, Director of Marketing and Communications, ISY, CN), Paul Neuteboom (Managing Director, BHM, NL), Toby Benson (Co-Founder, VAC, US), Moderator: Jason Swamy (Experience Designer, FEVER NetEase, HK), Branding / Digital / Marketing / Online / ADE Guesthouse / Panel
Dance and the City. The Power of Festivals as Destination Marketing
De Balie 14:00 View EventConstantijn van Duren (Coo, NOMOBO, NL), Daan Melis (City Marketeer, Urban Loyalty, NL), Fay Wang (Vice President, ISY, CN), Sherry Huang (Marketing Director, NetEase FEVER, CN), Moderator: Merlijn Poolman (Nightmayor, Bookya, NL) Branding / Event Production / Marketing / Music / ADE Guesthouse / Panel
China’s New Wave
De Balie 15:00 View EventAlex Ho (CEO, BHM, CN), Corsak (Liquid State, CN), Liang Yi (Founder, Front Man Stolen, CN), Mickey Zhang (Artist, Mickey Zhang, CN), Moderator: Marc Lankreijer (Founder, AMS Bookings, NL) Lifestyle / Marketing / Media / Music / ADE Guesthouse / Panel
My China by Armin van Buuren
De Balie 15:15 View EventArmin van Buuren (Artist, NL), Moderator: Martin van de Velde (Co-Founder, NL) Branding / DJ / Producer / Marketing / Media / Music / ADE Guesthouse / Panel
One for the Price of Two? Towards Reasonable Booking Fees
De Balie 16:00 View EventDJ Viktoria (Artist, ZA), Jace Cohen (Co-Founder, VAC, USA), Michel Kuklinski (Senior International Artist Agent, David Lewis Productions, NL), Roshan Binda (Rosh Music & Events, NL), Moderator: Philip Greffer (Co-Founder, FAKE MUSIC MEDIA, CN) Bookings agency / promotor / Media / Music / Online / ADE Guesthouse / Panel
Workshop: Red Goes Green
De Balie 16:00 View EventHost: Douwe Luijnenburg (Sustainability Expert, Green Events International, NL), Paul Schurink (Project Leader, Green Events Nederland, NL) Sustainability / ADE Guesthouse / Workshop
A whole new (digital) world: Chinese and Western DSPs towards a new (joint?) future
De Balie 16:15 View EventMathew Daniel (NetEase Cloud Music, MY), Moderator: Jacky van den Munckhof (Team Lead Promotions, FUGA, NL) Data / Digital / Music / Technology / ADE Guesthouse / Panel
House of China Networking Reception
De Balie 17:00 View EventMickey Zhang (CN) ADE Guesthouse / Networking
French Electronic Lab Brunch Reception
De Balie 12:00 View EventADE Guesthouse / Live performances
How To Work With The French Market : Focus on French Institutions
De Balie 13:00 View EventAurélien Dubois (President, Surprize, FR), Fréderic Hocquard (Deputy Mayor,Paris City Hall, FR), Michel Pilot (General Secretary, the Union Chamber, FR), Tommy Vaudecrane (Ministry, FR), Moderator: Antoine Buffard (President, Trax Magazine, FR) Education / Legal / Music / ADE Guesthouse / Panel
How To Work With The French Market : Focus on Clubs and Festivals
De Balie 14:00 View EventBaptiste Pinsard (Artistic Director, Arty Farty, FR), Brice Coudert (Artistic Director, Surprize, FR), Joran Le Corre (Artistic Director, Panoramas Festival), Mathieu Fonsny (Artistic Director, Marsatac Festival, FR), Moderator: Antoine Buffard (President, Trax Magazine,FR) Bookings agency / promotor / Branding / Event Production / Music / ADE Guesthouse / Panel
How To Work With The French Market : Focus on Labels, Booking & Management Agencies
De Balie 15:00 View EventMax Le Disez (Agent, AMS Booking, FR), Louis Lambilliotte (A&R, Because Editions, FR), Rachel Graham (Music Publisher, Passé Projects, US), Thomas Lefrançois (Manager, Allo Floride, FR), Moderator: Antoine Buffard (President, Trax Magazine, FR) Bookings agency / promotor / Management / Publishing & labels / ADE Guesthouse / Panel
I <3 U So: Examples of The Best Export Campaigns from Top French Industry Figures
De Balie 16:00 View EventChiara Belolo (General Manager, Scorpio, FR), Quentin Leblet (A&R,Unity Publishing, FR), Thibaut Casanova (Director, Warner Music, FR), Moderator: Marie Dapoigny (Digital Editor, Mixmag, FR) Education / Marketing / ADE Guesthouse / Panel
French Electronic Lab Networking Drinks
De Balie 17:00 View EventADE Guesthouse / Live performances
Infiné Music Showcase
De Balie 18:00 View EventToh Imago (Artist, FR) Music / ADE Guesthouse / Live performances
Dim Mak Showcase
De Balie 23:00 View EventSteve Aoki / Brohug / K?d / Tisoki / Bok Nero & Shizz Lo / Ganz / Otira / Atrip / Basstrick / Hasse de Moor Big Room House / Elektro / Trap
Keynote Speech
De Balie 13:00 View EventMarc Lankreijer (Founder, AMS Bookings, NL), Sho Fujino (SBSTRM, JP) ADE Guesthouse / Keynote
Tokyo's Vibrant Club Scene
De Balie 13:30 View EventCana Hatsushiba (Head Of Bookings, JP), Dubfire (Artist, US), Hito (Artist, JP), Keiichiro Oshiro (Producer, JP), Marc Lankreijer (Founder, NL) Lifestyle / The Live Industry / ADE Guesthouse / Panel
Taiwan 101: The Future of EDM on the Island
De Balie 14:25 View EventBrian Tsai (Project Manager, TW), Guan Chen (Founder, TW), Mr. Pulin (Head, TH), Wen Hung (Movie Journalist, TW) Lifestyle / The Live Industry / ADE Guesthouse / Panel
K-pop Meets EDM: The Greatest Match Introducing CO-NECTD
De Balie 15:20 View EventBas Jansen (Owner, NL), Brian Lee (Co-Founder, VS), Conor Systrom (PR & Promo manager, CA), Fedde Le Grand (Artist, NL), Han Moon (CEO, KR) Music / Publishing & labels / ADE Guesthouse / Panel
Anime VR: Present and Future of a New Medium in a Global Dance Music Iindustry
De Balie 16:15 View EventAaron Lemke (Co-Founder, US), Allan Hardenberg (Founder, NL), Denis Doeland (Founder, NL), Naoki Osada (President, JP), Nobby Uno (Senior Producer, JP), Philip Greffer (Co-Founder, FakeMusicMedia, DE) Technology / The Live Industry / ADE Guesthouse / Panel
Networking & Drinks
De Balie 17:00 View EventADE Guesthouse / Networking
Elysian x Magic Music Showcase
De Balie 23:00 View EventAazar / Bad Decisions / BeauDamian / CMC$ / Holly / PLS&TY / ReauBeau / Snavs / Stooki Sound / Wiwek Big Room House / Hip-hop & Rap / Trap
3NTRY China Showcase
De Balie 21:00 View EventAnti-General / BB Deng / Cleon H / Demø / De Witte Chinees / Dj Pink / Dexter King / Eddd / Everest / Maxi and many more Bass / House / Techno