Daniela Weitmann (BR)

Industry Head of Fashion and Entertainment

Daniela Weitmann has 25 years of international experience and known for creating digital business models across multiple industries. How she does it? By creating connections that matter. She is currently leading Fashion, Entertainment, Fintech and Telco for Meta for companies headquartered in Benelux (parent company of Facebook, Instagram and Whatsapp). Meta's mission is to give people the power to build community and bring the world closer together.

She worked with Fortune 500 companies in 5 distinct industries, celebrating brands, elevating diverse teams and shaping the future of Global organisations. Experienced senior business leader who has built her career around driving revenue and profits for some of the best known consumer brands in the world – Nike, Converse, Milka, Toblerone, Wella, Meta.
Prior to Meta, Daniela was General Manager at Converse/Nike in 11 countries in Northern Europe for 5 years. She expanded the digital business focusing on consumer mindsets and redirecting the company’s strategic resources towards a digital first approach. Her 8,5 years with Nike were a perfect fit to amplify a brand that deeply connects with consumers, fuelled by authenticity in sport and compelling storytelling.

As Chief Digital Officer for DLL Group, a leading global provider of B2B financing services, Daniela energized the company with a new digital business strategy bringing B2C customer centricity to a B2B financial institution after her 20 years of experience in consumer sectors.

Leveraging her retail and brand experience, Daniela brought forward a FinTech Studio concept transforming the company from a fragmented service provider to a unified global value provider, enabling personalized client experiences at scale.


Daniela received her Master of Science degree in Engineering and completed her postgraduate studies from Cornell University and Baruch College in New York.

Not only a passionate executive, Daniela is committed to giving back as well. At Meta, she is sponsoring DE&I in Europe. At DLL she inspired the workforce as the Executive Sponsor of the Womens’ Empowerment Network. While at Nike, Daniela founded and co-chaired the Women Network and was selected to participate on W50, an executive program sponsored by Banco Santander to equip the next generation of Global Women Board of Directors.

Daniela lives in Netherlands with her family.