Adrian Binns (GB)

In a rapid fire decade in the industry, Adrian's meteoric rise has seen him gain invaluable experience working with iTunes, Ministry of Sound, EMI Records, Sony Music and now Deezer.
As Head of Global Artist Relations, Adrian’s clear-eyed, intuitive sense of the zeitgeist, industry expertise, cool-headed self-confidence and natural sense of people make artists at every level feel safe in his hands. His talent for strategizing creativity and developing meaningful content that connects with audiences makes him the person artists love to have in the room.
Before joining Deezer in 2022, he spent almost four years at EMI, conceiving, commissioning and developing creative content and hugely successful campaigns for artists like Kanye West, SG Lewis, Kali Uchis, Lil Baby, Migos, Amine and many more.
In a largely post-label age, Adrian understands how to offer artists the kind of meaningful support that can be crucial to them at every stage of their careers.