Date

Thu, Oct 17, 2024

Location

Creating Faster Than You Can Overthink

Speakers: DJ MELL G (DJ, Producer), Johannes Ruß (Head of Product, Ableton), Nadia Struiwigh (DJ, Producer)
Moderator: Joseph Joyce (Editorial Writer & Media Producer, Ableton)

Overthinking can be a significant barrier to creativity. It can lead to doubt, perfectionism, and a reluctance to take risks. When artists constantly question their choices, they may miss out on the raw energy and originality that comes from following their instincts. However, embracing a more spontaneous, free-flowing approach to music-making can help artists stay in the moment, letting their subconscious and emotions guide the process.

This concept isn’t just theoretical—it’s shaping the way modern music tools are being designed. DAWs, controllers, groove boxes, and other instruments are increasingly built to support fast, intuitive creation, helping artists capture ideas as they flow.

Of course, creating quickly comes with challenges, such as maintaining quality and depth in the music. So how can we satisfy the need for speed without losing integrity? How can a simple workflow help us to discover our unique style? How can we create on instinct wherever we go?

To help us explore these questions, Joseph Joyce will guide a conversation with artists Nadia Struiwigh, DJ MELL G, and Ableton Head of Product, Johannes Russ. Together they’ll reflect on the benefits of creating faster than you can overthink and how this mindset can lead to more authentic, innovative, and emotionally powerful music. The panel will also discuss how the right tools can empower music makers to bring their ideas to life quickly and easily, making the creative process more instinctual and enjoyable.

ADE Lab 〰

Kickstart your electronic music career at ADE Lab!

Kickstart your electronic music career at ADE Lab!

October 16th 〰 19th, 2024


Are you an (aspiring) producer, DJ, musician, visual artist, creator or all-round electronic music enthusiast, and are you keen to learn more about your field and industry? Good news: ADE Lab returns with a four-day program full of activities and experiences focused on the entire spectrum of creative disciplines in electronic music to help you push your music career forward.

Info / tickets

Kickstart your electronic music career at ADE Lab!

Kickstart your electronic music career at ADE Lab!

October 16th 〰 19th, 2024


Are you an (aspiring) producer, DJ, musician, visual artist, creator or all-round electronic music enthusiast, and are you keen to learn more about your field and industry? Good news: ADE Lab returns with a four-day program full of activities and experiences focused on the entire spectrum of creative disciplines in electronic music to help you push your music career forward.

Info / tickets

Conference FAQ

ADE PRO

Join us at the Felix Meritis for the full ADE Pro programme. The conference is set to be extended by an additional day, taking place from ADE Wednesday to Saturday. Just down the road the prestigious Andaz Amsterdam by Hyatt Hotels is transformed to a buzzing network & business hub from Wednesday to Friday.

ADE LAB

ADE Lab returns with a four-day programme from ADE Wednesday to Saturday at the Brakke grond and many more venues around the Amsterdam Nes area.

We do not sell ADE Conference only or Day Passes. The only way to get access to the ADE Pro Conference is the ADE Pro Pass.

Tickets for the specialist sessions and ADE Lab can be found on the ticket page.

✓ Valid all 5 days of ADE

✓ Access to all conference tracks: ADE Pro, Lab, Green, Beats & more

✓ Access to all Network events, matchmakings & Business Hubs

✓ Access to ADE Pro's networking database

✓ Access to ADE Festival and Arts & Culture program

✓ The official ADE x G-Star RAW 2024 Bagpack

✓ Travel for free during ADE with GVB

✓ Train like a Pro with TrainMore

and more benefits ...

Read more about the ADE Pro Pass and other tickets.

Our conferences are accessible for all ages in general. Do note that when alcoholic beverages are served, access can be denied.

Happy to see your interest in enhancing and contributing to our Conference program! To submit your conference ideas or panel suggestions, kindly complete this online application form provided.

Our Conference team will review all proposals. If your idea stands out and sparks an interest, we'll reach out to you. Keep in mind that we receive numerous submissions, so using this application form doesn't guarantee selection. We appreciate your understanding.

We have various hotel recommendations to ensure you get through ADE well rested. Our recommendations can be found here.

Info & Ticket Desks for picking up your personal ADE Pro Pass badge & wristband


Felix Meritis (outside)
Address: Keizersgracht 324, 1016EZ Amsterdam

Tuesday October 15: 16:00 to 20:00
Wednesday
October 16: 09:00 to 19:00
Thursday
October 17: 08:30 to 19:00
Friday
October 18: 08:30 to 19:00
Saturday
October 19: 10:00 to 19:00
Sunday
October 20: CLOSED

~ The best location for collecting your accreditation when you want to visit the ADE Pro Conference.


I Amsterdam Store - Central Station
Address: De Ruijterkade 28 B t/m D, 1012 AA Amsterdam.

Tuesday October 15: 14:00 to 18:30
Wednesday
October 16: 09:00 to 18:30
Thursday
October 17: 09:00 to 18:30
Friday
October 18: 09:00 to 18:30
Saturday
October 19: 09:00 to 18:30
Sunday
October 20: 09:00 to 18:30

~ This Info & Ticket desk is the most convenient location for people who'd like to pick up their accreditation right after arriving in Amsterdam.


Het Groene Paleis
Address: Nes 76, 1012KE Amsterdam

Tuesday October 15: CLOSED
Wednesday October 16: 18:00 to 22:00
Thursday October 17: 18:00 to 22:00
Friday October 18: 18:00 to 22:00
Saturday October 19: 18:00 to 20:00
Sunday October 20: CLOSED

~ Evening pick-up desk for ADE Pro Passes.



NOTE

Please be aware that your E-ticket is strictly personal and non-transferable. It is mandatory to show your ID/passport during pick-up. Your items cannot be picked up by someone else.

Also, don’t forget to complete your profile details before ADE, to make sure we have the right information to prepare your personal badge.

Haven't received your ticket(s) or cannot find them? You can easily find them by following the steps on this page.