How to Turn your Label or Artist into a Global Brand 2.0: Take Control, Don't Go Unnoticed


How to Turn your Label or Artist into a Global Brand 2.0: Take Control, Don't Go Unnoticed

Michael Aneto and Alex Lavery are widely recognised in the world of brands and branding for their brilliant campaigns, highly original ideas and their effectiveness in breathing new life into brands. They'll be offering actionable advice to delegates about how to create differentiation/distinction in a crowded and highly competitive market, how to communicate and take advantage of the unique identity and talent that every artist and label has, and how to make sure your label or act displays eye-grabbing uniqueness that also fits with their core character.

Conference FAQ

The ADE Pro Pass  provides access to our complete conference program. As well as:

+ Year round access to ADE Pro's networking platform & database
+ Join dedicated networking events and sessions
+ Access to all official ADE Business Hubs
+ Access to the complete festival program (limited capacity at venues)
+ Access to the Arts & Culture program (limited capacity at venues)
+ Receive the official ADE x G-Star RAW 2022 backpack

We are excited to have the conference back in person this year. The locations will be at Felix Meritis, Huis Vasari (Vrije Academie), and Fosbury & Sons.

We are still adding conference events to our line-up as we speak. The final drop will be a couple weeks prior to this year's ADE.

As we are still releasing the full program, the times will be confirmed a couple of weeks prior to this year's ADE.

Our conferences are accessible for all ages in general. Do note that when alcoholic beverages are served, access can be denied.

We do not sell ADE Conference only or Day Passes. The only way to get access to the ADE Conferece is the ADE Pro Pass.

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