As guides to the different levels and sectors of the event industry the students and young professionals at ADE University, Essam Jansen and Alex Hes are perfect - because they’ve seen it all.
When Essam and Alex first teamed up to put on a party, they did it out of sheer frustration because they didn't see the kind of nights they wanted. But from that simple urge, they've created an International Corporation with E&A Events, from the Don't Let Daddy Know sessions they started in Privilege, Ibiza, to festivals that take place in the Netherlands, UK and right across South and East Asia. Alongside that, they work hand in hand with names like Martin Garrix and Don Diablo to build some of the biggest events in all of electronic music.
To have them at ADE University, in the midst of their busy ADE schedule that includes (among others!) DLDK, TIKTAK, and two Martin Garrix events, is a great opportunity. This is a chance for the students to learn from their experience, from street level nitty gritty to the top strategic level the industry. Better still, they've chosen to bring Karan Badkar from Envision India to join them for their reading. Karan's presence will help give some insights into the fastest-growing areas in the world of dance festivals and help explain how Essam and Alex have built their contacts and infrastructure in India and across Asia.