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Happiness on Demand

Festival by day

LR bord sneeuw 184025

Happiness on Demand

Happiness on Demand
During ADE Hangover artist Dries Verhoeven will dedicate his artist talk to discuss the grey area between artificial happiness, self-medication and emotional self-determination that he addresses with his installation “Happiness”. Opposite Sexyland, a small grey concrete building decked out with a white neon cross is actually a ‘pharmacy’, manned by Android Amy, who tells us about euphoria, and the how and why of happiness and heightened states of consciousness.

We no longer see emotions as authentic, true experiences, but as chemical processes in our brains, which can be manipulated to our heart’s desire. By tweaking serotonin and dopamine levels, we can shape our reality. Consciousness-changing pharmaceuticals are deeply distrusted but, in the light of technological advances and rising demand, is this reticent approach still tenable?

Artist Talk: Happiness on Demand
Thijs Roes (The Correspondent and Vice Media) in conversation with artist Dries Verhoeven and Machteld Busz (Poppi: Drugs Museum Amsterdam) about ‘Happiness'. The talk will be closed with a ‘live’ column by Marian Donner (author Zelfverwoestingsboek)

Festival FAQ

ADE's festival program covers the whole spectrum of electronic subgenres, with over 2,500 artists performing in 100 of Amsterdam's finest music and nightlife spaces.

+ ADE Pass: full conference, festivals & ADE by Day events (From December 2nd onwards).
+ ADE Conference Pass: full conference & ADE by Day events (From December 2nd onwards).
+ ADE Pack: ADE Pass or ADE Conference Pass + Hotel (Available soon).
+ ADE Card: grants access to ADE by Day (Available soon).
+ Single conference tickets to the ADE sub-conferences  (Available soon).
+ Single festival tickets (Available soon).

Please check out our ticketing page here.

The ADE Pass grants you access to the complete ADE program. Meaning all conference tracks, ADE by Day and festival events (including sold out events). Do keep in mind that there’s a limited capacity that each venue takes into account for wristband holders. The ADE Pass would be a perfect fit, if you are planning on enjoying the combination of day and night events. Please be aware it’s not just a festival pass.

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