Zoë Stainsby (GB)

Zoe has 15 years experience working across the marketing and sports & entertainment industries handling marketing strategy, activation and sponsorship for brands. Most recently, Zoe ran an entertainment marketing and partnerships agency. Previous to this she held a high-profile role at Coca-Cola. Based at their headquarters in Atlanta, Georgia, she managed music programmes globally. Earlier in her career, Zoe was also Account Director at leading London youth entertainment and ideas agency Cake – part of the Havas Sports & Entertainment Network – and club and radio promotions manager at Prohibition DJ. She is a regular speaker at events including Musexpo, Co/Pop, Midem, ADE, shesaid.so, Roundhouse Women In Music, Liverpool SoundCity and Bridges for Music. She has also contributed to publications including The Sponsorship Handbook and Coca-Cola Journey. Previous awards include Cannes Lion (Bronze and Silver) and Coca-Cola Marketing Excellence. She is proud to be a marketing mentor on the Microsoft Accelerator programme.