Rufy Ghazi (GB)

Rufy Ghazi is a seasoned music business professional with experience in product management, digital transformation, and research. She works as a product consultant for music tech companies, drawing on experience at ByteDance (TikTok), Amra (Kobalt Music Group), and various early-stage startups.

She is also the Music Research Lead at Audience Strategies, where she spearheads data-driven research projects for the wider music ecosystem. Her notable reports include the Third UK Electronic Music Industry Report (for NTIA), Sound Investments (the first in-depth mapping of the UK music tech ecosystem for Music Technology UK), and A Slice of Fairness (for Aslice).

Rufy is the co-author of PROMPT for Musicians, a practical guide to AI language models for artists and music professionals. She has contributed to publications like Billboard, writing on AI’s impact across the music industry, and Attack Magazine, where she has addressed the economic realities facing DJs.

A Tech Nation alumna, Abbey Road REDD and BPI GROW mentor, Rufy is a regular speaker at conferences including Slush, Eurosonic, IMS, and Reeperbahn Festival. She continues to advocate for ethical innovation and a more sustainable, equitable music industry.

She also performs as Lady Ruffelin, a London-based DJ whose genre-spanning sets explore Drum & Bass, dubstep, breakbeat, UKG, and other leftfield sounds. Her most recent performance includes opening for The Gorillaz at Copper Box Arena.