23/10

Redesigning the Live Industry by Embracing AI

Conference

Line-up

Andrea Faroppa (Sónar, UY) / Brent Jacko (Minimal Collective & Ozon Studio, NL) / Jan Willem van der Meer (NL) / Liselore Lugt (RebelsAI, NL) / Oscar Kriek (Ticketswap, NL)

Date

Thu, Oct 23, 2025
15:15 - 16:00

Location

Felix Meritis (Husly Lounge) | Keizersgracht 324, Amsterdam

Interests

Opportunities / (Live) Events / Tech, Data & AI / ADE Pro / Panels & Talks

Buy Tickets

Disclaimer

Redesigning the Live Industry by Embracing AI

Speakers: Jan Willem van der Meer (Chief Strategy Officer, Momants.ai), Andrea Faroppa (Head of Sónar+D), Liselore Lugt (CEO & Co-founder, RebelsAI), Brent van den Elshout

Moderator: Oscar Kriek (Director of Partnerships, TicketSwap)

How can AI positively contribute to optimising the fan experience before, during and after live events? How far are we willing to take this technical revolution in a world where authenticity and human connection are the essence? Will artificial intelligence merely be used to amplify and increase the effectiveness and efficiency of our work? Or is the industry going to rely on AI generated line-ups, floor plans, stage designs and marketing communications based on data analysis? Will the AI generated content have a negative impact on the perception of authenticity? Or would it empower a more personalised experience which improves the fan engagement?Join us in a conversation with industry thought leaders exploring the short term and long term opportunities of a technical revolution.

Felix Meritis

Conference FAQ

We do not sell ADE Conference only or Day Passes. The only way to get access to the ADE Pro Conference is the ADE Pro Pass.

Tickets for the specialist sessions, such as ADE Lab and ADE Green can be found on the ticket page closer to the date of ADE 2026.

✓ Valid all five days

ADE Pro conference takes place from Wednesday through Saturday, but the ADE Pro Pass benefits go well beyond those four days. The ticket grants access to ADE’s full offering, including all conference programs as well as all ADE Festival and Arts & Culture events* — read on below to get an impression of everything included with your ADE Pro Pass.

✓ Full access to all conference keynotes, panels and locations

ADE Pro is the ultimate business and inspiration gathering for the electronic music industry. The four-day conference returns to live action at our iconic home base Felix Meritis and features dedicated programming at the forefront of our industry. In addition, ADE will also continue to host conference programs dedicated to young creators and aspiring professionals.

✓ Year round access to ADE Pro's networking platform & database

Get a head start on connecting with fellow music professionals and companies with the ADE Pro networking database, available throughout the year. The online networking tool enables you to find and connect with all ADE Pro delegates, showcase your business with a dedicated profile page, plan meetings during ADE and much more. Over 50.000 messages are being sent on the platform yearly, with new professional connections being made on the regular.

✓ Join dedicated networking events and sessions

With over 9.000 music professionals from around the globe gathering in Amsterdam, you’re almost guaranteed to find who you need. An abundance of networking events and opportunities with fellow ADE delegates and industry leaders provides an advantageous base for dealmaking and career advancement.

✓ Access to all official Business Hubs

Whether you’re planning a meeting with fellow delegates, looking for a comfortable spot to work or simply want to hang out between conference events, your ADE Pro Pass grants access to all of ADE’s official Business Hubs.

✓ Access to the complete ADE Festival and Arts & Culture program*

With the entirety of ADE Festival and ADE Arts & Culture accessible with the ADE Pro Pass, your ticket enables you to explore the full spectrum of electronic subgenres in over 200 of Amsterdam’s finest music and nightlife spaces — with 2.500+ artists performing at 1.000+ events during five days and nights.

* Limited capacity at high-demand venues – read more at our FAQ.

✓ Receive the official ADE 2025 Bag

Your ADE Pro Pass comes with the limited edition ADE 2025 Bag, an ADE Pro Pass exclusive included with your ticket.

Our conferences are accessible for all ages in general. Do note that when alcoholic beverages are served, access can be denied.

If you want to apply for ADE 2026, you can fill in the form here. If you're interested in contributing to ADE Pro or Lab, whether through a keynote, panel, workshop, or proposal for a relevant speaker or topic, we’re open to ideas with clear focus and industry value.