Through over 10 years experience in music industry in Europe and China, Ziggi has worked as musician, agent, talent buyer, festival promoter, artist manager. He’s been focusing on bridging international artists to Chinese market and offering strategic advises to them.
Through top resource connection, he’s helped top 100 DJ duo W&W successfully sign an endorsement deal with fashion brand LiNing and worked as co-management partner in China. At same time, he’s helped famous labels like Monstercat, Musical Freedom successfully launch their China live house label tour, aiming to promote new artists.
Leading the Artist department of NetEase FEVER and combining resource from music streaming Giant NetEase since 2018, he’s also working as A&R discovering new talents from Point Black School and connecting international labels/managements for master classes.
Came back to China in 2016, Ziggi has also successfully designed/promoted/executed echo music festival, ultra China festival, B.I.G festival, Bazana festival etc. Focusing on Artist Value development, Ziggi and his NetEase FEVER team optimize best resource in music and commercial areas for best talents in the market.