XINZI HAN (CN)

Xinzi's foundational experience began with the Storm Festival, China's pioneering and most iconic electronic music event. She then advanced to Supermodified Agency, the largest international electronic music booking agency in East and Southeast Asia, serving as Business Director for Greater China. In this role, she was instrumental in breaking global Top 100 DJs into the market, spearheading their entry and local career development. Building on this agency success, she joined Warner Music Asia as the repertoire owner for their pan-Asian dance label, where she oversaw development of its key release collabs and crafted bespoke marketing strategies for the continent.

Synthesizing her comprehensive experience across events, bookings, management, and major labels, Xinzi founded LENZ Asia. The agency stands at the forefront of the region's electronic music scene, specializing in a powerful fusion of data-driven strategy and authentic artist development. By expertly bridging Western talent with Eastern cultural nuances, LENZ provides a full 360-degree service suite, crafting tailored campaigns in digital marketing, streaming, and events to build authentic fanbases and cultivate lasting careers.