Samantha Mobarek (US)
Speaker
(Warner Records | Mob Creative)
Sam Mobarek is a marketing leader and brand expert with two decades of success in gaining cultural recognition for her clients with her bespoke approach to building loyal communities and lasting legacies. She is Head of Warner Records’ flagship dance label, Major Recordings, home to a dynamic roster of artists such as Kenya Grace, Sam Gellaitry, PARISI, 33 Below, TSHA, J. Worra, and more. Sam is also founder of Mob Creative, a full-service marketing agency that has worked with renowned brands including BMG, Disney, Atari, Unidisc Records, MK, and Maya Jane Coles.
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Artist & Speaker Program
Meet the Labels and A&Rs
Pulitzer Amsterdam 15:45 View EventErin van Oeveren (Artist, Label Development Manager, Sony Music Entertainment), Luca Sarsanszky (A&R Manager, Warner Chappell Music), Sam Mobarek (Head of Major Recordings, SVP of Marketing, Warner Records, Founder, Mob Creative), Nazlı Yırtar (Head of Marketing, Warner Bros), & more speakers Opportunities / Networking / Meet the professionals / Labels & Publishing / ADE Pro / Networking events
The Discovery Gap | Beyond Data: Building Artists, Taste, and Communities That Last
Felix Meritis 12:15 View EventSam Mobarek (Head of Major Recordings, Warner Records), Andy Daniell (Director of Music, Defected Records), Iain Watt (Founder, Attention Management), Andreea Florica (Head of Marketing, Weeztix) Strategies / DJ / Producer / Artist Management / ADE Pro / Panels & Talks