Leila Cobo is the executive Editor for Latin Content and Programming for Billboard as well as a classical pianist and successful novelist and biographer. Under her tenure, Billboard has expanded its coverage of Latin Music to unprecedented levels both on its print and digital platforms, including the launch of Spanish-language website Billboardenespanol.com. Today, Billboard is the only mainstream media platform in the world that covers Latin music on a daily basis, and Billboard’s Latin content garners over 2 million unique visits per month on Billboard.com.
Leila also works closely with broadcast partner Telemundo on the Billboard Latin Music Awards and programs the yearly Billboard Latin Music Conference. Ms. Cobo has a degree in piano performance from Manahttan School of Music and is also a Fulbright scholar who obtained her master’s in communication management from The Annenberg School at the University of Southern California. She has published two award-winning novels with Grand Central Publishing/Hatchette: “Tell Me Something True,” for which she won the National Latino Book Award and “The Second Time We Met,” which won the Latino Book Award for Best Popular Fiction. Ms. Cobo’s biography on Jenni Rivera, published by Penguin, topped Amazon’s Spanish language sales charts. Also on Penguin, Ms. Cobo published “Apunta A las Estrellas,” a practical and inspirational guide to people who seek a career in the music industry. In 2017, she co-wrote Ednita Nazario’s memoir, “Una Vida.”
Among many accolades, Ms. Cobo was named a “Leading Latin Lady” by the Latin Grammys in 2017, Mujer Imagen by Imagen Magazine and one of the top 25 Latin Women in Media by Latina Magazine.