Carmen Hogg (NL)

Carmen Hogg (MSc.) is a cultural consultant, journalist and style anthropologist. She’s active at the intersection of culture, music and fashion and helps organisations make sense to different communities and subcultures on the basis of qualitative research and her deep immersion in these communities. Her work combines storytelling, strategic insight, and cultural understanding to help brands, institutions, and cultural organisations shape their narratives and brand positioning.

She's also a connoisseur of contemporary fashion from Africa, one dedicated to exploring and showcasing the continent’s vibrant, innovative and diverse fashion scenes and forming a bridge between African designers and international audiences. She provides insights and analyses to organisations interested in these scenes, writes and lectures on fashion from Africa, and provides a foothold in Europe to emerging designers from Africa via Showroom, a creative space and boutique she founded with Coco Olakunle.