Behind the Boom: The Making of a Trailer Track
Conference
Behind the Boom: The Making of a Trailer Track
What does it take to turn a creative brief into the powerful music that drives a global trailer? In this exclusive session, Jason Alexander from Pusher Music takes you behind the scenes of a real campaign, revealing the creative process step by step showing how emotion, structure, and sound evolve from concept to final cut. Hearing early sketches, voting on your favorite versions, and discovering how your choices compare to the final track that made it into the campaign.
Free admission, but please note: limited capacity and first come, first served.
Matchmaking Hub
View VenueMatchmaking Hub
View VenueConference FAQ
We do not sell ADE Conference only or Day Passes. The only way to get access to the ADE Pro Conference is the ADE Pro Pass.
Tickets for the specialist sessions, such as ADE Lab and ADE Green can be found on the ticket page closer to the date of ADE 2026.
✓ Valid all five days
ADE Pro conference takes place from Wednesday through Saturday, but the ADE Pro Pass benefits go well beyond those four days. The ticket grants access to ADE’s full offering, including all conference programs as well as all ADE Festival and Arts & Culture events* — read on below to get an impression of everything included with your ADE Pro Pass.
✓ Full access to all conference keynotes, panels and locations
ADE Pro is the ultimate business and inspiration gathering for the electronic music industry. The four-day conference returns to live action at our iconic home base Felix Meritis and features dedicated programming at the forefront of our industry. In addition, ADE will also continue to host conference programs dedicated to young creators and aspiring professionals.
✓ Year round access to ADE Pro's networking platform & database
Get a head start on connecting with fellow music professionals and companies with the ADE Pro networking database, available throughout the year. The online networking tool enables you to find and connect with all ADE Pro delegates, showcase your business with a dedicated profile page, plan meetings during ADE and much more. Over 50.000 messages are being sent on the platform yearly, with new professional connections being made on the regular.
✓ Join dedicated networking events and sessions
With over 9.000 music professionals from around the globe gathering in Amsterdam, you’re almost guaranteed to find who you need. An abundance of networking events and opportunities with fellow ADE delegates and industry leaders provides an advantageous base for dealmaking and career advancement.
✓ Access to all official Business Hubs
Whether you’re planning a meeting with fellow delegates, looking for a comfortable spot to work or simply want to hang out between conference events, your ADE Pro Pass grants access to all of ADE’s official Business Hubs.
✓ Access to the complete ADE Festival and Arts & Culture program*
With the entirety of ADE Festival and ADE Arts & Culture accessible with the ADE Pro Pass, your ticket enables you to explore the full spectrum of electronic subgenres in over 200 of Amsterdam’s finest music and nightlife spaces — with 2.500+ artists performing at 1.000+ events during five days and nights.
* Limited capacity at high-demand venues – read more at our FAQ.
✓ Receive the official ADE 2025 Bag
Your ADE Pro Pass comes with the limited edition ADE 2025 Bag, an ADE Pro Pass exclusive included with your ticket.
Our conferences are accessible for all ages in general. Do note that when alcoholic beverages are served, access can be denied.
Related Events

Audiomack | Africa’s Streaming Boom: A Global Strategy
DBN Gogo (Artist), Gigi LaMayne (Artist), David Ponte (Co-founder & CMO, Audiomack), & more speakers

Sound Systems: Raves, Riots and Revolution
Lei di Dai (Artist), Dave Randall (Artist), Ethel Laka (Kebra Ethiopia), Lekentle Mohlala (Kebra Ethiopia), Ruth Daniel

Campfire Q&A with Cultural Icon Karl Kani
Karl Kani (Fashion Designer), Pay Kolmüs

Exploring Brasil: How Foreign Artists and Festivals Connect with Brasil’s Electronic Scene
Fernando Nasci (Co-founder, Gop Tun), Caio Taborda (Co-founder, Gop Tun), Carolina Rezende (Founder, Coral Agency), & more speakers

Mastering the Mix: DJing Brazilian Funk by Baile da Galecta
DJ Bahiano (Artist)

Business meeting hub
Gardenroom at Andaz hotel

Africa as the Past, Present and Future of Dance Music
by Homecoming | Tunde Balogun (CEO & Co-Founder, LVRN), Charisse C (Abantu), Dare Balogun (Homecoming)

Next-Gen Collaboration: How Artists are Breaking New Ground with Nature
Madame Gandhi, El Búho, Natural Symphony

The Global IP Debate: Who Owns What, and What Is It Worth?
Kavita Varu (New Media Law, Lawyer), Bindu De Knock (CrossLink Legal), Akinyemi Ayinoluwa (AMELIA SONGS LIMITED), Virginie Berger (AI Expert)



