Pay has been active in the music and entertainment industry for the past 20 years. She’s been a studio and performing artist, hosted her own radio show and as a DJ, she has released promotional mixtapes for artists.
As a known music journalist, she has interviewed artists, DJ’s and producers such as Ice Cube, Jazzanova, Little Dragon, Nas, Ne-Yo, Adrian Younge, Rob Lewis, Hiatus Kaiyote and the Wu-Tang Clan. As well as important industry people like Shanti Das (Silence The Shame) Claude Zdanow (Stadiumred) and Rob Stone (The Fader). Her resume also includes actors and comedians like Kevin Hart, Charlie Murphy and Romany Malco.
Her journalistic experience led to also being a host, moderator, and speaker at several international (music) festivals and conferences such as Amsterdam Dance Event (ADE Beats) and got her a seat at the Supervisory Board of The Melkweg, one of Amsterdam’s most known music venues.
Next to all that, she applies her 20 years of experience in the music industry, combined with an MBA in marketing, as an artist consultant, helping new artists strategically brand their name and music. Pay is co-founder and CEO of STICK Management, a global management and consultancy company for artists and other creative talents.
Previous editions –
2019, 2018, 2017, 2016 & 2015