Andreea Florica (NL)

Andreea Florica is Head of Marketing at Weeztix, Europe’s fastest-growing independent event solutions provider. With a background spanning SaaS, growth strategy, and brand building, she has helped scale companies across the live events, fintech, and mobility industries. At Weeztix, she leads marketing and growth across international markets, focusing on empowering organizers with innovative ticketing and cashless solutions. Passionate about the future of live events, Andreea brings a sharp perspective on how technology and creativity intersect to drive sustainable growth in the industry.