Discover ADE Blendrealities’ program
Claim your ticket for this years Blendrealities here.
Sign up and create your avatar here.
Check out the metaverse venues here.
Last year, our hybrid pilot proved a big success in allowing people from all over the world to enjoy a sweet piece of ADE without stepping foot in Amsterdam. Culminating in the funky, personalized avatars jumping around the digital twin of Felix Meritis, the pilot opened the world of possibilities around the digital space. This year, we upscale the hybrid experiment into an extensive program of insightful speakers, bending and blurring the reality between the virtual and the physical.
This October, ADE and Ravel join forces in extending the creative spirit of the festival from Amsterdam’s narrow streets into the bytes of data that conform the metaverse. The partnership aims to future-proof the ADE Pro conference and, by using the latest metaverse technology, to blend the experience of online and offline visitors into a smart hybrid event.
Blendrealities, a two-part hybrid and virtual event, brings together creators, artists, and tech enthusiasts alike. The first half of the program is hosted as a hybrid experience, where guests can join physically at Felix Meritis Amsterdam or hop in online with their avatars in a digital twin of the venue. The second half of the event takes place fully online in a metaverse world commemorating one of Amsterdam’s recognisable landmarks.
Discussing metaverse in the metaverse is by definition meta, creating an interesting layer to the program of mind-provoking panel discussions and insightful dialogues. Together with our co-curating partner met-ams.xyz we are proud to announce the first two speakers of the event as Blake Lemoine, who will join us to talk about the ethics of advanced AI, and Oana Ruxandra, sharing insights about the impact of web3 technology on the music industry.
Our blendrealities program
Blending the reality between the physical and the digital, we are turning one of the most recognised landmarks of Amsterdam – the ADAM tower – into a maze of creative spaces in the metaverse. The unique venue, accessed through our metaverse platform Ravel, caters to a full evening of panels each more fascinating than the next.
Featuring a groovy lineup of speakers, the evening schedule promises hot takes and thoughts on topics like artificial intelligence, web3, metaverse, and more.
Claim a free copy of our amazing metaverse venue ADE Synth' tower and who knows what goodness, happyness and groovyness is in store for you in the future...
OCTOBER 19: Online
18:00-18:30 (CET) Standing on the shoulders of AI: will artificial intelligence ever rule the world?
Moderated by: Monique van Dusseldorp
Panellists: Thomas Wolf (Huggingface), Blake Lemoine (ex-Google)
Venue: ADE Synth' Tower
18:30-19:00 (CET) BREAK
19:00-19:30 (CET) From fabrics to feathers: the rise and reign of digital fashion
Moderated by: Edmund Howard of MET AMS
Panellists: Amber Jae Slooten (The Fabricant), Tracey Mancenido (Tommy Hilfiger), Giancarlo Pazzanese (Amsterdam Fashion Academy)
Venue: ADE Synth' Tower
19:30-20:00 (CET) The Genesis: the role of AI in creating virtual worlds
Moderated by: Kuba Jekiel
Panellists: Igor Knezevic (Hollywood worldbuilder), Don Allen Stevenson III (as Omniiidon), Christian Venables & benfluencer (XR+AI creators)
Venue: ADE Synth' Tower
20:00-20:30 (CET) Through the eyes of the big platforms: what’s going on in the metaverse right now?
Moderated by: Jesse Damiani
Panellists: Sebastien Borget (The Sandbox), Timmu Tõke (Ready Player Me), Dr. Giovanna Graziosi Casimiro (Decentraland), Jacob Loewenstein (Spatial)
Venue: ADE Metaverse Lookout!
20:30-21:00 (CET) Interview: Music and the Metaverse: are we on the brink of a virtual artist revolution?
Moderated by: Daniel 'Kip' Doornink
Panellists: Adam Arrigo (waveXR)
Venue: ADE Metaverse Lookout!
OCTOBER 20: Hybrid
Venue: Metaverse edition Felix Meritis and real world Felix Meritis for ADE Pro ticketholders.
15.00 - 15.05 (CET) Introduction Blendrealities Program by Monique van Dusseldorp.
15.05 - 15.30 (CET) Harry Yeff on AI Music Workflow and Creation
15.30 - 15.40 (CET) Performance Harry Yeff
15.40 - 15:50 (CET) Break
15:50 - 16.10 (CET) Interview Blake Lemoine
16.10 - 16.30 (CET) Panel ‘Standing On The Shoulders Of AI: How Will Self-Learning AI Boost Our Human Creativity’. With Blake Lemoine (virtual), Thomas Wolf (physical) and Harry Yeff (physical).
16:30 - 17:00 (CET) Break
17:30 - 18:15 (CET) Live DJ Minting Explained by Richie Hawtin - Masterclass & Performance (click here for more info)
EXTRA EXTRA EXTRA
OCTOBER 19: Livestreams
Venue: ADE Synth' Tower Livestream Venue
17:00-21:00 (CET) Official ADE x Meanwhile kick-off event
19:00-22:00 (CET) live A/V show of Christian the Comet Conqueror
OCTOBER 21: Livestream
Venue: ADE Synth' Tower Livestream Venue
21:00-03:00 (CET) Meanwhile x Yellow House event
Our blendrealities program
Blending the reality between the physical and the digital, we are turning one of the most recognised landmarks of Amsterdam – the ADAM tower – into a maze of creative spaces in the metaverse. The unique venue, accessed through our metaverse platform Ravel, caters to a full evening of panels each more fascinating than the next.
Featuring a groovy lineup of speakers, the evening schedule promises hot takes and thoughts on topics like artificial intelligence, web3, metaverse, and more.
Claim a free copy of our amazing metaverse venue ADE Synth' tower and who knows what goodness, happyness and groovyness is in store for you in the future...
OCTOBER 19: Online
18:00-18:30 (CET) Standing on the shoulders of AI: will artificial intelligence ever rule the world?
Moderated by: Monique van Dusseldorp
Panellists: Thomas Wolf (Huggingface), Blake Lemoine (ex-Google)
Venue: ADE Synth' Tower
18:30-19:00 (CET) BREAK
19:00-19:30 (CET) From fabrics to feathers: the rise and reign of digital fashion
Moderated by: Edmund Howard of MET AMS
Panellists: Amber Jae Slooten (The Fabricant), Tracey Mancenido (Tommy Hilfiger), Giancarlo Pazzanese (Amsterdam Fashion Academy)
Venue: ADE Synth' Tower
19:30-20:00 (CET) The Genesis: the role of AI in creating virtual worlds
Moderated by: Kuba Jekiel
Panellists: Igor Knezevic (Hollywood worldbuilder), Don Allen Stevenson III (as Omniiidon), Christian Venables & benfluencer (XR+AI creators)
Venue: ADE Synth' Tower
20:00-20:30 (CET) Through the eyes of the big platforms: what’s going on in the metaverse right now?
Moderated by: Jesse Damiani
Panellists: Sebastien Borget (The Sandbox), Timmu Tõke (Ready Player Me), Dr. Giovanna Graziosi Casimiro (Decentraland), Jacob Loewenstein (Spatial)
Venue: ADE Metaverse Lookout!
20:30-21:00 (CET) Interview: Music and the Metaverse: are we on the brink of a virtual artist revolution?
Moderated by: Daniel 'Kip' Doornink
Panellists: Adam Arrigo (waveXR)
Venue: ADE Metaverse Lookout!
OCTOBER 20: Hybrid
Venue: Metaverse edition Felix Meritis and real world Felix Meritis for ADE Pro ticketholders.
15.00 - 15.05 (CET) Introduction Blendrealities Program by Monique van Dusseldorp.
15.05 - 15.30 (CET) Harry Yeff on AI Music Workflow and Creation
15.30 - 15.40 (CET) Performance Harry Yeff
15.40 - 15:50 (CET) Break
15:50 - 16.10 (CET) Interview Blake Lemoine
16.10 - 16.30 (CET) Panel ‘Standing On The Shoulders Of AI: How Will Self-Learning AI Boost Our Human Creativity’. With Blake Lemoine (virtual), Thomas Wolf (physical) and Harry Yeff (physical).
16:30 - 17:00 (CET) Break
17:30 - 18:15 (CET) Live DJ Minting Explained by Richie Hawtin - Masterclass & Performance (click here for more info)
EXTRA EXTRA EXTRA
OCTOBER 19: Livestreams
Venue: ADE Synth' Tower Livestream Venue
17:00-21:00 (CET) Official ADE x Meanwhile kick-off event
19:00-22:00 (CET) live A/V show of Christian the Comet Conqueror
OCTOBER 21: Livestream
Venue: ADE Synth' Tower Livestream Venue
21:00-03:00 (CET) Meanwhile x Yellow House event
Stay up to date about the event program on this ADE Blendrealities page.
Event Moderators
Jessie Damiani
Monique van Dusseldorp
Edmund Howard
Kuba Jekiel
ADE Blendrealities partners
Gemeente Amsterdam (3D Amsterdam)
MET AMS (co-curating partner)
GUTS Tickets (metaverse NFT-ticketing partner)
ADE Blendrealities Ambassadors