Login
Ravel x ADE

Discover ADE Blendrealities’ program

Last year, our hybrid pilot proved a big success in allowing people from all over the world to enjoy a sweet piece of ADE without stepping foot in Amsterdam. Culminating in the funky, personalized avatars jumping around the digital twin of Felix Meritis, the pilot opened the world of possibilities around the digital space. This year, we upscale the hybrid experiment into an extensive program of insightful speakers, bending and blurring the reality between the virtual and the physical.

This October, ADE and Ravel join forces in extending the creative spirit of the festival from Amsterdam’s narrow streets into the bytes of data that conform the metaverse. The partnership aims to future-proof the ADE Pro conference and, by using the latest metaverse technology, to blend the experience of online and offline visitors into a smart hybrid event.

Blendrealities, a two-part hybrid and virtual event, brings together creators, artists, and tech enthusiasts alike. The first half of the program is hosted as a hybrid experience, where guests can join physically at Felix Meritis Amsterdam or hop in online with their avatars in a digital twin of the venue. The second half of the event takes place fully online in a metaverse world commemorating one of Amsterdam’s recognisable landmarks.

Discussing metaverse in the metaverse is by definition meta, creating an interesting layer to the program of mind-provoking panel discussions and insightful dialogues. Together with our co-curating partner met-ams.xyz we are proud to announce the first two speakers of the event as Blake Lemoine, who will join us to talk about the ethics of advanced AI, and Oana Ruxandra, sharing insights about the impact of web3 technology on the music industry.

Program

Confirmed program so far:

OCTOBER 19: Online

Venue: Metaverse ADAM tower

Blending the reality between the physical and the digital, we are turning one of the most recognised landmarks of Amsterdam – the ADAM tower – into a maze of creative spaces in the metaverse. The unique venue, accessed through our metaverse platform Ravel, caters to a full evening of panels in six spaces each more fascinating than the next.

Featuring a groovy lineup of speakers, the evening schedule promises hot takes and thoughts on topics like artificial intelligence, web3, metaverse, and more.

18:00-18:30 Standing on the shoulders of AI: will artificial intelligence ever rule the world?
Moderated by: Monique van Dusseldorp
Panellists: Thomas Wolf (Huggingface), Harry Yeff (Artist), Blake Lemoine (ex-Google)

18:30-19:00 TBA
Moderated by: Natasha Greenhalgh of NXT Museum
Panellists: TBA

19:00-19:30 From fabrics to feathers: the rise and reign of digital fashion
Moderated by: Edmund Howard of METAMS
Panellists: TBA

19:30-20:00 The Genesis: the role of AI in creating virtual worlds
Moderated by: Kuba Jekiel
Panellists: TBA

20:00-20:30 Through the eyes of the big platforms: what’s going on in the metaverse right now?
Moderated by: Jesse Damiani
Panellists: Sebastien Borget (founder sandbox), Dr.

20:30-21:00 Music and the Metaverse: are we on the brink of a virtual artist revolution?
Moderated by: Rolling Stone Magazine
Panellists: Adam Arrigo (waveXR)

OCTOBER 20: Hybrid

Venue: Virtual and real world Felix Meritis

Transforming our home base Felix Meritis into a futuristic hybrid space merging the physical and virtual world with dedicated programming focused on artificial intelligence, web3, metaverse and more.

Confirmed program so far:

OCTOBER 19: Online

Venue: Metaverse ADAM tower

Blending the reality between the physical and the digital, we are turning one of the most recognised landmarks of Amsterdam – the ADAM tower – into a maze of creative spaces in the metaverse. The unique venue, accessed through our metaverse platform Ravel, caters to a full evening of panels in six spaces each more fascinating than the next.

Featuring a groovy lineup of speakers, the evening schedule promises hot takes and thoughts on topics like artificial intelligence, web3, metaverse, and more.

18:00-18:30 Standing on the shoulders of AI: will artificial intelligence ever rule the world?
Moderated by: Monique van Dusseldorp
Panellists: Thomas Wolf (Huggingface), Harry Yeff (Artist), Blake Lemoine (ex-Google)

18:30-19:00 TBA
Moderated by: Natasha Greenhalgh of NXT Museum
Panellists: TBA

19:00-19:30 From fabrics to feathers: the rise and reign of digital fashion
Moderated by: Edmund Howard of METAMS
Panellists: TBA

19:30-20:00 The Genesis: the role of AI in creating virtual worlds
Moderated by: Kuba Jekiel
Panellists: TBA

20:00-20:30 Through the eyes of the big platforms: what’s going on in the metaverse right now?
Moderated by: Jesse Damiani
Panellists: Sebastien Borget (founder sandbox), Dr.

20:30-21:00 Music and the Metaverse: are we on the brink of a virtual artist revolution?
Moderated by: Rolling Stone Magazine
Panellists: Adam Arrigo (waveXR)

OCTOBER 20: Hybrid

Venue: Virtual and real world Felix Meritis

Transforming our home base Felix Meritis into a futuristic hybrid space merging the physical and virtual world with dedicated programming focused on artificial intelligence, web3, metaverse and more.

Stay up to date about the event program on this ADE Blendrealities page.

Event Moderators

Jessie Damiani
Natasha Greenhalgh
Monique van Dusseldorp
Edmund Howard
Kuba Jekiel
Rolling Stone Magazine

ADE Blendrealities partners

Gemeente Amsterdam (3D Amsterdam)
MET-AMS (co-curating partner)
GUTS Tickets (metaverse NFT-ticketing partner)

ADE Blendrealities Ambassadors

Metamundo

Shape CopyCreated with Sketch.