Brahim Fouradi (NL)

Speaker (Head of A&R, Universal Music & La Foux)

Brahim Fouradi is a multi-talented entrepreneur, songwriter, artist manager and A&R Director. Before working behind the scenes, Brahim and his brother Mohamed had shared the same passion for a long time and first made music themselves as the duo Fouradi (from 2005-2012). The knowledge and experience from their own careers form a fundamental part of La Foux’ current management specialization: the management agency that Brahim founded together with his brother. Various leading artists are represented here, such as Bilal Wahib, Frenna, Josylvio, Kevin, Lijpe, Zoë Tauran and hit producer and songwriter, Project Money (Carlos Vrolijk). Prior to working as an artist manager, Brahim held a role as A&R Consultant at Sony Music and was Head of Music at X Factor NL. This led to an international development in his career. Brahim started working at Simon Cowell’s Syco Entertainment, where he was appointed International A&R Manager of Syco. Brahim was involved in the worldwide known TV formats X Factor UK, Britain’s Got Talent and America’s Got Talent. Ultimately, Brahim was promoted to A&R Director at Syco Entertainment. Last year, in addition to all label, management and A&R activities, he was one of the most successful composers/producers. For example, he is co-author of the most streamed single of 2022: 'Vluchtvlucht' by Kris Kross Amsterdam, Antoon and Sigourney K. He was also involved as a writer and executive producer in the other Kris Kross Amsterdam releases. In 2022, Brahim was in the Top 40 no fewer than eight times and scored an official number 1 hit with 'Olivia' by Antoon. For Brahim's special contribution to the Dutch music industry, the successful all-rounder received the 'Veer 2023'. Later this year, Zoë Tauran's debut album - now platinum - was released, for which Brahim, together with the singer herself and producer Carlos Vrolijk, was fully responsible. In addition to being a songwriter and artist manager, Brahim is currently active as A&R Director within the major record label Universal Music Group.

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