Publishing Doesn’t Need to be Boring
12:00 - 12:30
Generator Amsterdam (U1 Main Room) | Mauritskade 57, Amsterdam
Publishing is far too often seen as something that goes on in the background of the music industry – just glorified accounting and management of copyrights. But it's always been much more, and especially in the modern multi-platform world, more and more it's where the action is. From pitching and licensing for syncs and brand endorsements through to creative services such as helping find a song for an artist, creating a top line, putting a song-writing collaboration together, or placing tracks on LPs by major artists, the best modern publishers are every bit as creative as their talented clients.
This panel with Miller Williams, senior creative at Kobalt – the agency with Dua Lipa, Marshmello and Chainsmokers in their roster – will tell you all you could hope to know about how publishers find and nurture talent, and maybe how you can attract their attention too.
Miller Williams (Kobalt Music, GB)
Sr. VP Creative
Moderator: Shan McGinley (SISTER Collective, GB)