Music and Brands – Breaking new ground for commerce and culture
17:00 - 17:45
Melkweg (M6 Panel Room) | Lijnbaansgracht 234A, Amsterdam
A presentation and interactive discussion on how brands and the music industry can work together best to achieve mutually beneficial results. Two inspiring and influential speakers with a rich history and insight in branding and entertainment, will present a case from their catalogue where culture and commerce aligned perfectly and created new exciting opportunities.
After their presentations Leila Fataar from Platform 13 (UK) and Leeor Brown from Friends of Friends (US) will discuss their business experiences and branding insight, and their vision on authentic, inclusive and positive collaborations between music and brands, in a panel discussion and a lively Q&A with our delegates.
Leeor Brown (US)
Friends of Friends
Leila Fataar (GB)
Moderator: Stephanie Afrifa (NL)