Learn From My Mistakes with Rocco Veenboer
16:00 - 16:30
Generator Amsterdam (U1 Main Room) | Mauritskade 57, Amsterdam
It's fair to say that Rocco Veenboer has been around the block a couple of times. His Awakenings event, started in 1997, grew into one of the biggest dance festivals on the planet – one which he sold to the SFX behemoth in 2014 and made sure he kept control. He got a piece of it back when SFX ran into trouble when it became LiveStyle. This year he also became a key investor in Amsterdam's Lloyd Hotel - “the world's first one-to-five star hotel”. He's joining us, though, primarily not to talk about his successes, but his failures, struggles and bumpy roads he's traversed as an entrepreneur and how they've helped him learn better business.
Rocco Veenboer (Awakenings, NL)
Moderator: Renske van Kollenburg (Sirena, NL)