Virtual- & Augmented Reality
14:30 - 15:30
DeLaMar Theater (D8 Panel Room) | Marnixstraat 402, Amsterdam
ADE Tech takes a look at the wider possibilities of the integration of Virtual, Augmented and Mixed Reality within the music and entertainment industries. While such mixed discipline approaches are currently very limited, the possibilities are endless and Gopi Sangha will be talking about the imple-mentation of a virtual and augmented festival experience at Coachella, as well as discussing the pros and cons of such implementation. Through a keynote presentation and virtual experience, he will explore new ideas and examine how the experience should fit your brand identity and not the other way around.
Gopi Sangha (Goldenvoice, US)
Director of Digital Strategy