Absolut Vodka on the Power of Purpose
16:45 - 17:30
DeLaMar Theater (D8 Panel Room) | Marnixstraat 402, Amsterdam
In today’s world, brands can no longer stand up only for themselves, consumers need them to stand up for what they believe in. At Absolut Vodka, we’ve always stood for something, only now we’re shouting about it. Join Sina Neubrandt to find out how brands can collaborate with artists who share the same values and join forces to shout in a louder unified voice.
Sina Neubrandt (The Absolut Company, SE)
Global Marketing Manager Absolut Vodka