Amsterdam Dance Event

19/20/21/22/23 Oct 2016

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The School of Life presents:

Transformational Festivals and Events

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16:00 - 17:00 | Pre-registration at School of Life
The School of Life | Herengracht 215, Amsterdam

Transformational festivals and events - How to make a difference at work

So called transformational festivals and events are rising. Worldwide there's a ray of leading festivals and events that have paved the way to a more conscious way of partying. More and more regular festivals, clubs, events and visitors are willing to broaden their horizon in terms of content as well as social and sustainable responsibility. We'll talk about the difference between so called 'hard' and 'soft' entrepreneurship, initial business values, finding your ideals, and how to make a difference at work in general. With Isis van der Wel, Arthur Mendes and The School of Life teachter Lammert Kamphuis. 

Isis van der Wel is one of the Dutch pioneers in dance music. She's a composer/producer and owner of All is One records. In april 2017 she will be celebrating her 25th professional dj anniversary. From 2010 till 2012 she was Night Mayor of Amsterdam. Ever since she's active as founder, organizer and advisor in transformational festival culture. 

Arthur Mendes was born in Lisboa, Portugal, in 1977, has travelled the world, has a degree in Social Psychology specialization on the importance of music for the reduction of prejudice. MD in Arts Management and Permaculture training. Involved in the music scene since the early 1990s has danced on all continents! Has been working for media and communication, event production, programming and curation, management. "Boom mission is to provide tools for change. It is not only a festival, it is a way for festivals to show that another world is possible. There is no bigger political action nowadays than make the shift and environment is at its core", he says.

Pre-registration at

ADE Card Advantage

Free entrance (limited capacity)

ADE Card 2016

ADE Card 2016

Too many benefits for just €10,-

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