ADE Pro 2022

With our long-awaited return to our home base Felix Meritis getting closer, we've got quite some catching up to do this year: ADE Pro 2022 is shaping up to be as hard-hitting as ever, with a revamped emphasis on experience, engagement and urgency at the absolute forefront of our industry.

The ADE Pro conference program is complete!

Through dedicated focus tracks, ADE Pro traverses the Business behind the Music, with key strategies and new opportunities for professionals by today's industry leaders — the Future for the Music, featuring the most impactful innovations and developments defining the years to come — and the World surrounding the Music, focused on sustainability, social change, mental health and scenes from around the globe.

Explore full conference program

Can't make it to Amsterdam this year? Join the ADE Blendrealities conference as a virtual avatar from anywhere in the world — free to access!

ADE Blendrealities transforms our home base Felix Meritis into a futuristic hybrid space merging the physical and virtual world. Visitors from all over the globe are invited to attend and explore the acceleration of artificial intelligence and its impact on human creativity with us.

Lineup: Richie Hawtin, Harry Yeff, Blake Lemoine, Thomas Wolf and Monique van Dusseldorp
Learn more about the event here
and RSVP to join ADE Blendrealities virtually:

RSVP to ADE Blendrealities

‎Explore the core focus tracks of ADE Pro:

Suzanne Ciani: A Synthesised Life
Suzanne Ciani

Hardwell: The Return

Streaming Platforms: How to Actually Make a Living?
Wallace Collins (Entertainment Attorney), Gee Davy (COO, AIM), Richard James Burgess (CEO, A2IM), Silvia Montello (DJ, Stormbabies), Tracy Chan (VP Creator, Soundcloud), Helen Smith (Executive Chair, IMPALA)

DJs, Music Producers, Music Publishers: How To Make The Most Of Your Catalog
Thibaud Fouet (Director, Membership), Alexandre Mahout (Head of Repertoire, SACEM)

Martin Garrix & Joseph Capriati: Different Paths, Same End Game
Martin Garrix & Joseph Capriati

The Business Life of an Artist with Joris Voorn
Joris Voorn

Demystifying YouTube Monetisation
Sara Gozalo (Music Partner Technology Manager, YouTube), Ariel Cohen (Strategic Partner Manager & Artist Development, YouTube Music), Sebastien Lintz (Director, Revealed Recordings)

The Only One in the Room: The Next Steps
Silvia Montello (CEO, AFEM), Margriet Koedooder (Owner, De Vos & Partners Advocaten), Stuart Knight (Managing Director, Toolroom), Nadia Khan (Music Industry Consultant, Chair of AIM, Founder, Women in CTRL), Sarah Hildering (Director, Dance & Electronic, Ingrooves, AFEM)

Diplo: One on One

Moxey's Next Moves: How to Promote Dance Music in 2022
Patrick Moxey (Helix Records & Guestlist Records)

New Realities for Agents and Managers
Claudia Pereira (Founder & CEO, Somos Fuego), Katty Lange (Creative Director, Triangle Agency), Larissa Correia (Founder, Liminal), Steven Braines (Manager, The weird and the wonderful)

ADE x Blendrealities Showcase | How Artificial Intelligence will help blend the physical and virtual
Richie Hawtin, Harry Yeff, Blake Lemoine, Thomas Wolf and Monique van Dusseldorp

The Future of Music: How Consumption Patterns and Web3 will Change Creation, Consumption and Community
Oana Ruxandra (Chief Digital Officer, Warner Music)

In Conversation w/ Nick Adler
Nick Adler (Business Partner Snoop Dogg, Death Row Records, The Unified)

Reshaping the Music Industry
Daan Archer (CEO & Co-founder, Copyright Delta), Jake Murphy (Founder & Creative Director, Clokkemaker & Ape In Records), Michel D. Traore (Co-founder & CEO, anotherblock), Sebastian Orellano (Co-founder, POAP)

Live DJ Minting Explained by Richie Hawtin - Masterclass & Performance
Richie Hawtin

Reimagine Your Industry: Lessons From Lightyear
Lex Hoefsloot (CEO, Lightyear)

Don Diablo - "In Conversation with mAIself"
Don Diablo (DJ, Digital Artist, Record Producer of Electronic Dance Music)

Antler Startup Competition Final
The Expert Jury:
- John Acquaviva (Plus8Equity, famous DJ, ex Beatport, and much more)
- Ellie McNeil (COO at Audionamix, the last winner of 2019 at ADEs companies to watch)
- John Bonten (Angel investor, tech expert, scaled Spotify)
- Saskia van de Ende (Director at Antler, the partner of ADE in hosting the competition)

Ukraine: How Can We Help?
Lesia Vasylenko (Politician & People’s Deputy, Ukraine), Nastia (Ukrainian DJ)
Moderator: Dave Clarke

Doing Business in Areas of Conflict and Controversy
Lindi Delight (Founder, De Light Management / Executive Board Member, AFEM), Steven Brains (Co-Founder at HE.SHE.THEY. / W&W), Mirik Milan (Co-founder, Vibelab), Lainie Copicotto-Green (The Greenhouse), Katie Bain (Director, Billboard Dance), Nada Alhelabi (MDL Beast)
Moderator: Silvia Montello (AFEM)

Workshop: How Local Governments Can Foster Sustainable Innovation On Festival Grounds
ADE Green - Dennis Sieperda (Project Manager, Inno-Quarter), Hiltje Pritchard (Lecturer Master's Design Driven Innovation

How to Support an Artistic Activist?
ADE Green - Alina Minkova, Louise Lindén

Workshop Circular Event Management
ADE Green - Mitchell Van Dooijeweerd (Sustainability Manager, Revolution Foundation)

Combat Climate Change, How the Music Industry Needs to Start a Cultural Transformation
John E. Fernandez (Director, MIT Environmental Solutions Initiative), Norhan Bayomi (DJ Nourey), Anna Johnson (Sustainability and Environment Officer, Involved Group), Rob van Wegen (Sustainability Supervisor, ESNS), Luke Howell (Founder & Director, Hope Solutions), Sally Freeman (Director, Love Live Music)

The Pan-African Creative Explosion: The Influence of Amapiano and Other Horizons
Dudu Sarr (Artist Manager), Hannah Shogbola (Agent, UTA/Daju), Jarrad Treger (Founder, JetBlack), Katherine McVicker (Director, MWI), Mmasechaba Segage (General Manager, Native Rebels) and Charisse C
Moderator: Charles Olisanekwu

ADE Pro Pass

Fully sold out!

  • Valid all five days
  • Full access to all conference tracks, including ADE Pro, ADE Green, BMIM and Blendrealities
  • Year round access to ADE Pro's networking platform & database
  • Join dedicated networking events and sessions
  • Access to all official ADE Business Hubs
  • Access to the complete festival program (limited capacity at venues)
  • Access to the Arts & Culture program (limited capacity at venues)
  • Receive the official ADE x G-Star RAW 2022 backpack
Sold out

Networking at ADE Pro

In addition to the conference program, your ADE Pro Pass includes a treasure chest of networking opportunities. Throughout the official venues Felix Meritis, Huis Vasari and the ADE Business Hangout at Fosbury & Sons, the three-day conference offers networking opportunities, hubs and more.

✓ Join dedicated networking events and sessions
With over 9.000 music professionals from around the globe gathering in Amsterdam, you’re almost guaranteed to find who you need. An abundance of networking events and opportunities with fellow ADE delegates and industry leaders provides an advantageous base for dealmaking and career advancement.

✓ Access to all official Business Hubs
Whether you’re planning a meeting with fellow delegates, looking for a comfortable spot to work or simply want to hang out between conference events, your ADE Pro Pass grants access to all of ADE’s official Business Hubs.

✓ Year round access to ADE Pro's networking platform & database
Get a head start on connecting with fellow music professionals and companies with the ADE Pro networking database, available throughout the year. The online networking tool enables you to find and connect with all ADE Pro delegates, showcase your business with a dedicated profile page, plan meetings during ADE and much more. Over 50.000 messages are being sent on the platform yearly, with new professional connections being made on the regular.

The ADE Pro Pass grants full access to all conference keynotes, panels and locations, including networking events, business hubs and a slew of other benefits.

Read more and secure yours here

The ADE Pro Pass grants full access to all conference keynotes, panels and locations, including networking events, business hubs and a slew of other benefits.

Read more and secure yours here
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