An uncompromising passion for a contemporary, cutting edge sound is what Cid Inc. brings to electronic music. Swedish producer Henri Hurtig aka Cid Inc. began his journey into music production in the early 1990s. Based in his home of Sweden for a time but eventually re-locating to Finland Cid Inc. always had an affinity for cutting edge electronics. It's a fervor that eventually led him to electronic dance music and more specifically house and techno. The sounds of KLF, Underworld, Future Sound Of London and Aphex Twin are what shaped Henri's musical foundation early on and eventually led him to begin DJing in 1993. When asked about his beginnings in electronic music Henri notes "It was an incredibly inspiring time for me, the passion for hearing something unique and fresh got me totally hooked and I couldn't wait to test out the newest tracks in my upcoming gigs" A regular behind the decks in both Finland and Sweden Henri's passion for DJing soon carried over into the studio
Drawn to more experimental sounds at the time Henri's early studio ventures were that of breakbeats, techno and abstract electronica. Slowly these early experiments were forged into more club oriented constructions which Henri soon began road tested in his DJ sets each week. It was the Swedish producers dedication for perfection that led him to eventually study sound engineering from 2001-2004. This proved to be an important step in Henri's evolution as an electronic music producer as he is now highly regarded as a sound engineer by all his industry contemporaries. His mastering prowess is sought after by some of the most widely respected producers and labels. Christian Smith, Guy J, Hernan Cattaneo, Pig & Dan, Hope Recordings, Lost & Found, microCastle, Octopus Recordings, Sudbeat, Transmit Recordings and Tronic are just a small selection of the many artists and labels that swear by Henri's mastering expertise.
Innovation was a characteristic Henri always aimed for in his studio work and it was that very trait that led to the birth of Mashtronic in 2004. Formed in conjunction with German producer Mathias Bradler the Mashtronic moniker was one of the leading lights in the fashionable electro-club sound which dominated electronic music from 2005 to 2008. It was a pivotal moment in Henri's career as the Mashtronic sound was heavily favoured by none other than John Digweed. The storied DJ not only played many of the duos productions but also had them appear on his Bedrock imprint three times. A long line of trendy labels including Ministry Of Sound, Global Underground, Sex On Wax and Alternative Route soon followed and as a result Mashtronic became one of the most sought after remix teams of the moment. This success was met with a very hectic tour schedule for the better part of the next three years. It saw Mashtronic travel to over twenty countries and perform as an integral part of Global Underground's 2007 World Tour.
As the aforementioned electro-club sound quickly became passé Henri felt that the musical integrity of the project was no longer relevant. Never one to be constrained to a certain frame of time or sound Henri then set out on a new solo studio venture. He created the Cid Inc. moniker in 2008 and essentially changed the landscape of what progressive music was regarded as at the time. It was such a unique sound that was coming out of Cid Inc's studio at the inception of the project. A crunchy, electric sounding hybrid of house and techno that was fresh and inspiring. Henri's early productions for Frisky Records and his own Mashtronic imprint took electronic music to an entirely new place and it essentially shaped or set the blueprint for what was a new sound moving forward. Henri quickly built the Cid Inc. moniker into one of the largest, most loved and most in demand names in the new landscape of progressive house. In this rapidly changing genre the next 6 years saw Cid Inc. with a number of notable achievements including appearances on Anjunadeep, Lost & Found, microCastle, Natura Sonoris and Sudbeat. He was also chosen as one of the best artists in progressive house by Beatport. It was a prestigious achievement and one which he shared with Guy J, Charlie May and Henry Saiz. Cid Inc's knack for creating fresh, hypnotic grooves has never wavered and he has continued to reap the success of his studio dedication with now countless Beatport #1 Must Hear Records of week and a long line of chart success. In addition to being an extremely in demand remixer Cid Inc's own original productions have been reworked by an impressive list of industry A-listers including Guy J, Henry Saiz, Hernan Cattaneo & Soundexile, Jamie Stevens, King Unique, Microtrauma, Nick Muir and Petar Dundov.
Cid Inc. has always featured a wide array of electronic music talents in his DJ sets. The Swedish producer is on a never ending search for the freshest sounds and most promising up and coming talent. This passion ultimately led to the creation of the Replug Records imprint in 2009. The label would not only become a place for Henri to feature some of the best up and coming talents but also an outlet for some of his own productions and those of his electronic music contemporaries. Since its inception Replug has showcased cutting edge sounds from the then up and coming DNYO, Juan Deminicis, Mike Griego, Rich Curtis and Rodskeez as well as more established producers like Andre Sobota, Darin Epsilon, Deepfunk, Hernan Cattaneo & Soundexile, Jamie Stevens, Luis Junior and Nick Muir.
As 2014 reached its conclusion Cid Inc's inimitable blend of hypnotic house and techno continued to attract more electronic music fans. The Swedish producer closed the year out with his most hectic tour schedule yet. It saw him travel to Argentina, Canada, Colombia, Egypt, Greece, Germany, Hungary, Mexico, Ukraine, UK, USA, Russia and Spain. “Hypnotic house and techno with a touch of deeper progressive elements is the music I like to play,” explains Henri. “It’s that hypnotic feel I look for in music. I definitely enjoy playing longer sets too – they give me the opportunity to take the crowd on a journey and the ability to play a wider range of music. It's been an amazing year of gigs and each one has been special. It doesn't really matter where the next stop is, I enjoying playing everywhere.”
The art of producing something uniquely special in favour of a more volume based approach is a trend that has plagued electronic music in recent years. Cid Inc. however has never been resigned to that philosophy. As a true craftsman Henri has always looked to compose something that is not only profoundly memorable but deeply moving as well. It is this drive for excellence that makes each of Cid Inc's impending studio creations met with much anticipation. With 'Guardian' (courtesy of Guy J's Lost & Found Records) recently being released amid resounding success and a bevy of exciting projects in the pipeline 2015 promises to be another stellar year for the Swedish producer.
Cid Inc's music is already deep in the hearts of many electronic music fans but with his fortitude and eternal lust for perfection there is no telling how far his unique talents will reach. Read more